03 Aug '11, 6am

Catch the last round of the Castrol Instant Protection Roadshow on the 11th to 14th August 2011

Catch the last round of the Castrol Instant Protection Roadshow on the 11th to 14th August 2011

Have you been to Castrol’s Instant Protection Roadshow? If you haven’t, head on to One Utama next week from the 11th to 14th August 2011 and experience the World’s first Giant Augmented Reality Monster. Castrol is using Augmented Reality technology to highlight the instant protection Castrol Magnatec offers against start up engine wear. This is the last roadshow for you to catch the ‘famous’ monster, as the Instant Protection Roadshow has already been north and south of the peninsular to Penang and Johor. The Instant Protection Roadshow incorporates Augmented Reality technology to showcase the instant protection that Castrol Magnatec offers against start up engine wear, and addresses the topic in a fun and interactive manner. The campaign highlights the point that the problem of engine wear, which is caused by friction, happens mostly during start up – conventional oils dr...

Full article: http://paultan.org/2011/08/03/catch-the-last-round-of-the...

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