14 Jun '18, 3pm

Perodua sales chief Zahari Husin on 52% market share, an eventful May and no tax holiday for the Myvi

Perodua sales chief Zahari Husin on 52% market share, an eventful May and no tax holiday for the Myvi

Gomoku . That’s “five in a row” in Japanese. Last month, Perodua achieved market share of 51.9%, its highest ever. That may be a one-off, due to May being an extraordinary month for the car industry (more on that later), but the Malaysian auto market leader’s share of the pie in 2018 now reads 39.7%, 42.2%, 41.5%, 42.3% and 51.9% – round up January and that’s five in a row of above 40% share. We posed last month’s question – is market share of above 40% the new normal? – to Perodua Sales managing director Datuk Dr Zahari Husin and he humbly laughed it off. That’s understandable, because it was just a few months ago that market share of around 35% was hailed as groundbreaking stuff . It’s not just market share, but actual volume is up for Perodua. Year-to-date (YTD) sales till end-May is 97,487 units, which is 19% higher than May 2017 YTD of 81,854 units. YTD market share i...

Full article: https://paultan.org/2018/06/14/perodua-sales-chief-zahari...

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